Resume →

michel.rothschild@me.com  |  347.443.6173


If you want to see a detailed version of my experience with goals, accomplishments and milestones achieved please go to the bottom of this page and click on my Linkedin profile link.






︎︎︎Experience 


IW Group*

01/2025 – Present / Executive Creative Director

Clients: Lexus, McDonalds, Covered California, Suntory, FOX, hulu, Marvel, Borgata, Sony Pictures, FX.

*Ad Age’s 2025 Multicultural Agency of the year.




Freelance 

10/2021 - 12/2025  / Creative Director-Writer
I help brands. Let's chat. 

Brands: Lays, Doritos, Lays Kettle Cooked, Quaker, Chewy, Cap'n Crunch, Indeed, METRO, Burger King, Sierra Nevada, POP Tarts, Eggo, Amazon, TikTok, Corona Premier, Total Wireless and US Bank.

Agencies: Pereira O’Dell, 72andSunny, DeutschLA, D3, Saatchi LA, Leo Burnett, Conill, Concept Farm, BARÚ, Publicis, HUMAN STANDARD, tdw+co, Troika, Slingshot and BarkleyOKRP.


D3* (Frito Lay in-house agency)

09/2020 - 10/2021 / Sr Creative - contract

Clients: Lays, Cheetos, Doritos, Lays Kettle Cooked, Doritos 3D, Cheetos Mac’n Cheese, Cap’n Crunch, Quaker Oats, Chewy, 

*D3 -  2021 AdAge In-House Agency of the Year.

Dieste an Omnicom Agency*

08/2016 – 06/2020 / Creative Director-Writer

Clients: AT&T and DIRECTV

*DIESTE is a Multicultural Advertising Agency part of the DAS Group of Companies by Omnicom.

MIAMI AD School. Brooklyn, New York

2015-2016 semesters / Creative Coach - Advance Portfolio Development.

Freelance

02/2013 - 08/ 2016 / Creative Director / Hybrid

Brands: Time Warner Cable, McDonald’s, Kmart, Jimador Tequila, Crown Import’s: Corona beer, Modelo beer, Victoria Beer, EIF (Entertainment Industry Foundation, Stand Up to Cancer Foundation, Starz TV, NBC, and TV Land.

Agencies: KBS, Publicis NY, Global Hue, TROIKA, Deep Focus, Johnson UK, CP+B, Gallegos United, Miami Ad School, Concept Farm, and McKee Wallwork & Co.

FCB

02/2012 – 03/2013 / SVP Group Creative Director

Clients: K Mart, OREO, El Jimador Tequila, Cox Cable, Tequila Herradura, State Farm, Sharpie & New Business

Freelance

08/2011 – 03/2012 / Creative Director / Writer

Brands: Univisión Deportes, FUSE TV, Windex, Tide, and Gallo Wineries.

Agencies: Concept Farm*, The Oprah Network, Loyal Kaspar**, Revolución, MTV, and Specific Media.

*Part of the new business team that helped Concept Farm win the Univision Deportes account.
**Part of the new business team that pitched the FUSE re-brand win.

MTV (VIACOM)

08/2010 – 07/2011 / Writer / Director / Creative Producer

Work: Branding campaigns, show promos, exclusive music videos, movie partnerships, brand partnerships, and the channel’s Pro-Social initiatives.

MTV Tr3s (VIACOM)

08/2007 - 07/2010 / Creative Director / Creative Strategist

Work: Branding and Advertising campaigns, show launches, show promos, exclusive music videos, movie partnerships, brand partnerships, and the channel’s Pro-Social initiatives.



Freelance

11/2005 – 08/2007 / Creative Director / Art Director

Brands: Ford, Busch Beer, Cargill, Disney Theme Parks, Broadway Theater Association of NY, Boot Town and Get Tested.

Agencies: MTV, ReelFX, Radium Creative Studios, Cinco Media, Disney, Tractor Beam, Deaf Mule, JWT Team Detroit, Mercury Mambo, and Dieste.

Moroch & Partners

03/2004 – 11/2005 / Creative Director / Art Director

Clients: McDonald’s, AL DÍA Newspaper, Tía Rosa, MIDAS, DFW Airport and VERIZON.

Publicis

09/2001 – 03/2004 / Associate Creative Director / Art Director

Clients: Pennzoil, Quaker State, Nestlé Waters, Nationwide Insurance, Denny’s & New Business

Slingshot

11/2000 – 05/2002 / Sr. Art Director

Clients: Buchannan’s Whisky, Ft Worth Guitar Society, Mahogany Dance Theatre & Tia Rosa

Berry Brown

04/2000 - 03/2001 / Sr. Art Director

Clients: Aunt Jemima, Cap’n Crunch, Buchanan’s Scotch Whisky & Quaker Instant Oatmeal

FFwD / Hawkeye

05/1999 / 08/2000 / Art Director

Clients: Tecate, Sol, Dos XX, and Bohemia beers

︎︎︎What I'm good at: 


  • Creating a culture of collaboration across disciplines and team members.
  • Meeting product and brand marketing goals and deadlines.
  • Helping shape young creative minds with a culture of inclusion.
  • Nurture, grow, and strengthen creative concepts to meet brief guidelines.
  • Build, grow, and expand client relationships.
  • Extensive experience in the multicultural market in the U.S.
  • Experience in Managing real-time Projects from Remote Locations.

Awards & Recognitions

My work has been recognized by The Emmys, FIAP, The ONE show, Creativity, The Tellys, The O’Toole Awards, NY Festivals, Show Case Awards, Promax,  Addys, Campaign US, and Clío Awards.

It has also been featured on Adweek, Adage, Global Visual Collaborative, CA, and Lürzer's Archive.

I have NOT won a Cannes Lion or a D&AD Pencil so let’s chat. I would love to add them to the list. 

Linkedin

https://www.linkedin.com/in/michelrothschild/