I was part of the team that lead the efforts as we helped DTV build the bridges needed to become a top entertainment destination for the multicultural* market. We created full 360 campaigns that included TV, Cinema, On-line Videos, Pre-rolls, social media and radio. This is just a sample of the work I led and helped create. If you want to see more specific examples please drop me a line.
I also want to mention that there was a big group of very talented people from production, account management, strategy to clients that were essential for all this work to come to life. And last but not least I have to give credit to the fearless, talented and dedicated creatives I was lucky enough to have led and work alongside.
*(Ambi-cultural consumers & Hispanic Consumers)
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